Santa’s Favourite Milk – A Brownes Christmas Tradition 

At Brownes Dairy, Christmas isn’t just a season — it’s a feeling. Our Santa’s Favourite Milk campaign celebrates the joy, magic, and nostalgia of a true West Aussie Christmas, inspired by the timeless tradition of leaving a glass of milk out for Santa on Christmas Eve. 

From long sunny days to family gatherings and meaningful moments at home, our festive campaign captures everything we love about Christmas in Perth. And of course, it shines a spotlight on Brownes Dairy — Australia’s oldest dairy — as the milk that brings it all together. 

Each year, we invite families across WA to make Brownes their go-to milk for the holidays. Whether it’s topping up the fridge for the festive rush or pouring that all-important glass for Santa, Brownes is the trusted favourite that helps make Christmas feel just right. 

To spread the festive cheer, we launch a brand-new Christmas label each year across our 2L and 3L Full Cream and Hilo milks. You’ll also spot our seasonal designs on outdoor ads around Perth, proudly sharing Brownes as “Santa’s Favourite Milk” with the whole community. 

Because at Brownes Dairy, we’re here to make Christmas in WA feel special, delicious, and wonderfully local.

Our milk is available from leading supermarkets such as Coles, Woolworths & IGA.